Apple unveils iPod nano RED Special Edition

[Bellamy]

U2’s Bono will reportedly announce a special edition red iPod during tomorrow’s Oprah Winfrey Show as part of the Product RED initiative aimed at battling AIDS. According to two separate reports by Apple enthusiast sites, the show was taped earlier today in Chicago and featured Bono and a 4GB “iPod nano RED.” The special nano will reportedly be priced at the same $199, with $10 of each sale going to the Global Fund to support AIDS programs in Africa.

 

Oprah’s website currently has the following teaser posted: “Get ‘red’-y! It’s something so huge, it took Oprah, Bono and a convertible to make it happen! Plus, Penelope Cruz and Kanye West are in on it! An extraordinary launch! Chicago goes ‘red’ today and this is just the beginning!” Rumors of a Product RED iPod first surfaced in February. Companies including American Express, Converse, Gap and Armani have all released specially-designed red products as part of the project.

 

Apple today announced the iPod nano (PRODUCT) RED Special Edition. The 4GB RED nano, which is available immediately, features a red aluminum enclosure and sells for $199. Apple will contribute $10 from the sale of each RED nano to the Global Fund to help fight HIV/AIDS in Africa as part of a partnership with the (PRODUCT) RED initiative created by U2’s Bono and Bobby Shriver. Apple said it will also offer a $25 iTunes (PRODUCT) RED gift card next month.

 

“We’re ecstatic that Apple is giving their customers the choice to buy a red iPod nano and help women and children affected by HIV/AIDS in Africa,” said Bono, co-founder of (RED). “It’s wonderful to see this incredible level of commitment from companies that are willing to lend their creativity in the fight against AIDS in Africa, the greatest health crisis in 600 years.”

 

“Now customers can buy the best music player in the world and do something to help the world at the same time,” said Steve Jobs, Apple’s CEO. “We’re honored to work with Bono, (RED) and this team to contribute to an incredibly important initiative and help change the way people think about AIDS in Africa.”

http://www.apple.com/ipodnano/red/

 

http://www.chicagotribune.com/media/photo/2006-10/25865863.jpg

 

http://images.apple.com/ipodnano/red/images/redipod01bkgrnd20061012.jpg

 

http://images.apple.com/ipodnano/red/images/redipod03bkgrnd20061012.jpg

 

http://images.apple.com/ipodnano/red/images/redipod02bkgrnd20061012.jpg

[Krys]

it looks grooveh

[nano]

nano wants that.

[celines_girl]

Red is my favorite colour this is definately made for me. I can't wait to get my nano. Don't know when it will be though.

[Tal]

mmmm bono

[Céline's Blues]

Bono and his sun glasses look tired. I fully support his cause but no no no to these Apple headphones! They're so cheap and uncomfortable. I had to shell out another $250 for proper headphones that fit and sound delicious.

 

I bet Oprah thinks: "Oh now they make a photo I have to smile nicely even if that shrill sound in the iPod annoy the shiiiiiiiiiiiite out of me. Wait, Wait, what did Bono put on? C?? Carey? Mariah? OMG, call a doctor!"

[kathyc25]

Cool! Nice cause too. I think I`ll stick with my black nano though...

[tativale]

I love it!!!!!!

[Love,]

What a great campaign!

Not only are we making a different in the lives of people infected with deadly diseases, but red products look super hot! For sure this will bring lots of money into the pockets of the corporations: Motorola, American Express, Gap, Giorgio Armani, Converse and Apple, but I guess it has multiple benefits!

(PRODUCT) red

 

http://www.joinred.com

[GoldenLeaf]

it looks nice! I want it Edited October 26, 2006 at 01:53 AM by Calypso

[Célinefull]

Bono and his sun glasses look tired.  I fully support his cause but no no no to these Apple headphones! They're so cheap and uncomfortable. I had to shell out another $250 for proper headphones that fit and sound delicious.

 

I bet Oprah thinks: "Oh now they make a photo I have to smile nicely even if that shrill sound in the iPod annoy the shiiiiiiiiiiiite out of me. Wait, Wait, what did Bono put on? C?? Carey? Mariah? OMG, call a doctor!"

<{POST_SNAPBACK}>

 

lmao, at your post and your insane signiture...

 

Really though, the headphones are absolute caca...Céline's voice overwhelms them with the sound on half way..it's crazy! I had to but a new set as well.... The red colour is nice, but I wouldn't buy something just for the colour

[Clari]

The red ipod is so pretty, makes me wanna get a nano.